Public Relations Strategy & Brand Management

Cassis treats every client like an individual. We define each strategy as the result of a client's goals. The strategy forms the foundation for each campaign. Results driven communication can position your company as a leader in your field. These techniques identify how we manage your brand image.

Media Relations – including media kits

Cassis thinks ink. If you have a new product, an innovative idea or necessary press venue – we want the media to know and we can help obtain maximum coverage in an industry working off stringent deadlines. Our close relationships with print, broadcast and online journalists help us position each client to the media. By facilitating each media correspondence, we eliminate time-consuming delays that can hinder media exposure. Once we have you in front of the presses, we'll ensure they have all the information on the company's product/services, press releases, fact sheets, backgrounders – the works!

Creative and Technical Writing

Our team of highly skilled writers are dedicated to crafting meaningful communications between clients, media and colleagues. Our writers know how to get media attention and can develop a press release, by-lined article or written multimedia (brochures, websites, collateral) for our clients. Whatever your needs, our team can deliver written results.

Crisis Management

When a crisis hits, public relations management is crucial to help you control the damage. Whether the problem is corporate turmoil, poor earnings, a negative product review or defective product – Cassis can develop a public relations strategy to protect your good name.